If you have ever picked up a packet of “organic” turmeric or a bottle of “organic” honey and wondered whether it is genuinely certified or just marketing, the Jaivik Bharat logo is the answer India built for exactly that confusion. Since 2017, the Food Safety and Standards Authority of India (FSSAI) has used this single green logo to mark food products that have actually passed independent organic certification — rather than simply calling themselves organic on the label.
This article is a practical buyer’s guide to Jaivik Bharat certified products: which product categories are actually covered, how to tell a genuinely certified product from an uncertified one on the shelf, and where in India you can reliably find these products — online and offline. For the full background on what the logo represents and the regulation behind it, see our detailed explainer on Jaivik Bharat and India’s organic food certification system.
What “Jaivik Bharat Certified” Actually Means
A product is only entitled to carry the Jaivik Bharat logo if it has been certified under one of two government-recognised pathways: the National Programme for Organic Production (NPOP), administered by the Agricultural and Processed Food Products Export Development Authority (APEDA), or the Participatory Guarantee System for India (PGS-India), meant for small and marginal farmer groups. Both are recognised under the Food Safety and Standards (Organic Foods) Regulations, 2017.
Products certified under NPOP typically carry the India Organic logo from an APEDA-accredited certification body, along with the certifier’s name and a licence number. Products certified through PGS-India instead carry the PGS-India Organic mark along with a unique group ID. Genuine Jaivik Bharat-eligible products will always show one of these two certification marks in addition to the FSSAI logo and licence number — not the Jaivik Bharat logo in isolation, since the logo itself signals that the underlying certification already exists.
Products certified under NPOP typically carry the India Organic logo from an APEDA-accredited certification body, along with the certifier’s name and a licence number. Products certified through PGS-India instead carry the PGS-India Organic mark along with a unique group ID.
Which Products Qualify as Jaivik Bharat Certified Products
The scope of organic certification in India is far broader than packaged food alone. As per NPOP standards, certification extends across the following categories:
- Agriculture and horticulture crops — cereals, millets, pulses, oilseeds, sugarcane, fruits and vegetables
- Processed food products — packaged staples, spices, tea, coffee, honey, jaggery, and edible oils made from certified organic raw material
- Livestock and dairy — organic milk and dairy products from farms following approved animal husbandry standards
- Aquaculture — organic fish and shrimp farming
- Wild collection — forest produce and wild-harvested plants collected under certified sustainable practices
- Cotton and fibre crops — organic cotton used in textiles (see our guide to organic clothing for how this connects to sustainable fashion)
- Non-food crops — including greenhouse-grown produce and mushroom cultivation
India’s organic production is currently led by oilseeds, sugarcane, and cereals and millets by volume, though the certified basket has grown to include a wide range of niche categories as consumer demand for verified organic food has increased.
How to Verify a Product Is Genuinely Certified
Before buying, it’s worth doing a 30-second check rather than trusting the word “organic” printed on a label:
- Look for the FSSAI logo and licence number — mandatory on every packaged food item sold in India.
- Check for either the India Organic (NPOP) logo or the PGS-India Organic logo alongside it — one of these two must be present.
- For NPOP-certified goods, note the certification body’s name and number printed on the pack; you can cross-check accredited certifiers on APEDA’s official certification body list.
- For single-ingredient products, the label should say “Organic.” For multi-ingredient packaged products, it should say “Certified Organic,” which requires at least 95% organic ingredients by weight.
- When in doubt, use the Indian Organic Integrity Database, a web portal built jointly by FSSAI, APEDA, and PGS-India, where you can search by product name or company name to confirm a certificate is genuine and active.
For NPOP-certified goods, note the certification body’s name and number printed on the pack; you can cross-check accredited certifiers on APEDA’s official certification body list. When in doubt, use the Indian Organic Integrity Database to confirm a certificate is genuine and active.
Where to Buy Jaivik Bharat / NPOP-Certified Products in India
Certified organic products in India are now available through several reliable channels:
- Direct from small farmers or producer groups — organic produce sold directly by a small original producer (annual turnover under Rs 12 lakh) to the end consumer is exempt from mandatory certification, but many still choose PGS-India certification for consumer trust.
- Organic-focused retail chains and online stores — several Indian retailers now stock exclusively NPOP or PGS-India-certified ranges across staples, packaged foods, and personal care.
- State agricultural marketing boards and cooperative outlets — many states now run dedicated organic bazaars and cooperative stores selling certified local produce.
- The Indian Organic Integrity Database portal — lets you search certified producers and companies by location, useful for finding certified sellers near you.
If you are building a broader organic living routine, choosing genuinely Jaivik Bharat certified products and pairing that with informed label-reading is the most reliable way to avoid greenwashed “organic” claims that carry no real certification behind them.
If you are a producer looking to get your own product certified and carry the logo, we’ve covered the full process — documentation, certifying bodies, and approximate costs — in our companion guide: How to Get Jaivik Bharat Certification for Your Organic Product.
Frequently Asked Questions
No. Only products certified under NPOP or PGS-India, and displaying the corresponding logo alongside the FSSAI licence number, are legally entitled to be marketed as certified organic. Uncertified products calling themselves “organic” without these marks may not meet the National Organic Standards.
Agriculture and horticulture crops, processed foods, dairy and livestock products, aquaculture, wild-collected forest produce, organic cotton and fibre crops, and greenhouse or mushroom-grown produce are all covered under NPOP standards.
Use the Indian Organic Integrity Database, a joint portal by FSSAI, APEDA and PGS-India, to search by product or company name and confirm the certificate is active. You can also verify the certifying body’s accreditation on APEDA’s official list.
Small original producers with annual turnover under Rs 12 lakh who sell directly to the end consumer are exempt from mandatory organic certification under FSSAI rules, though many still opt for PGS-India certification to build consumer trust.