Reducing Water Pollution: Project Palaash by Enactus Aryabhatta

India’s religious and cultural activities have imposed the burden of hazardous generation of waste on water bodies. In India, a yearly approximate of 8 million tonnes of floral waste from religious ceremonies is discarded every year – accounting for 16% of river pollutants. These flowers are cast aside and dumped into river streams, hampering marine life. Project Palaash aims to safeguard the life of water by collecting the floral waste generated in the temples and formulating organic dyes out of these discarded flowers.

Enactus Aryabhatta

Enactus Aryabhatta came into existence in 2016, when a group of young ingenious minds decided to take entrepreneurial action to help their community and become a part of the global network. Enactus Aryabhatta, aims to tackle a myriad of social issues plaguing our society by uplifting the unemployed, ensuring judicious use of resources, significantly reducing wastage, promoting recycling, and working towards building a community that is socially, economically, and environmentally sustained. They currently have 3 projects: Project Palaash, Project Utkarsh, and Project Ibtida.

Project Palaash aims to utilize the Floral Waste that is offered in temples, or dumped in water bodies, and create organic dyes which are purely non-synthetic in nature.

On the other hand, under project Utkarsh, the team collects discarded food waste and extract fruit pulp to create healthy snacks called “Veggitos”, while providing employment to underprivileged women and promoting healthy snacking habits.

While, Project Ibtida, aims to take a step towards tackling the grave issue of air pollution. The project was born as a one-stop solution that simultaneously tackles the problem of stubble burning, carbon emissions from the construction industries, mass generation of plastic products, and agricultural waste!

Project Palaash

With Project Palaash, we aim to utilize the Floral Waste that is offered in temples, or dumped in water bodies, and create organic dyes which are purely non-synthetic in nature. These organic dyes are used on fabrics which creates employment opportunities for destitute community members.

These entrepreneurs undergo skill development training for dyeing and block printing on fabrics.The T-shirts and Scarves manufactured under project Palaash are sold directly to the customers through stalls set up at college fests, cultural fares, handicraft outlets, as well as online through our website.

This facilitates the promotion of sustainable fashion and is a step towards curbing the issue of water Pollution. To revive the dying Indian Handloom, we collaborated with weavers of Madhya Pradesh and Kutch and launched Inayat, a line of 100% cotton and vegan products. 

Not limiting ourselves to the current product lines, we have also ventured into Scented candles under the vertical Ziva. Through its hard work, perseverance, and commitment to innovation and sustainability, Project Palaash have won MIT solve challenge under resilient ecosystem.